Volunteers First (VF) Leadership for Member Engagement
- is an awareness program designed specifically for AAUW leaders and members to increase their success engaging and retaining members and developing leaders.
- is founded on recent, credible worldwide research showing volunteers are motivated to keep serving for the cause they choose to join when gaining something intangible that is unique to each; their intrinsic motivators.
- encourages leaders to focus on building and facilitating member-relationships by establishing caring, connecting, and supporting relationships and recognizing members for making a positive difference for women, girls and equity.